R/06 · 05/2016 – 02/2019 · EMEA

SendGrid — Senior Community Development Manager, EMEA

Nurtured and expanded the Accelerate program internationally.

  • Senior IC
  • Accelerate program
  • Ecosystem
  • EMEA
SendGrid

Joined SendGrid before its ~$1.5B IPO in November 2017 (NYSE: SEND) and stayed through the $3B acquisition by Twilio.

Nurtured and expanded SendGrid's Accelerate program out of Europe into Africa, the Middle East and Latin America. The program gives startups mentoring, networking, free access to SendGrid's email platform and early-release products.

550+startup accounts
50+accelerator and ecosystem partners
20+countries with activations
SendGrid~$1.5B ipo era
EMEA startup community

Nurtured and expanded the startup program across EMEA: 50+ accelerator partners, 550+ startup accounts, 14.2M social reach.

What I contributed

  • Evangelized the program to accelerators, managing directors, VC funds, coworking spaces and ecosystem players
  • Helped bring in 50+ partners and 550+ accounts generating $15K+ MRR and $35K cMRR — including Techstars, 500, Startup Wise Guys, Startup Bootcamp, Kima Ventures, Microsoft Ventures, Lift99 and Mosaik
  • Delivered presentations in 20+ countries: conferences, CTO and developer meetups, workshops
  • Handled social engagement with GaggleAmp, reaching 14.2M people
  • Served as a technical resource: onboarding and office hours to integrate SendGrid into partner stacks
  • Carried feedback from the field to product and developer-experience teams

What was Felipe's role at SendGrid?

Felipe was part of the team at SendGrid from 05/2016 to 02/2019 as Senior Community Development Manager, EMEA. He joined before SendGrid's ~$1.5B IPO in November 2017 (NYSE: SEND) and stayed through the $3B acquisition by Twilio. Most of his work was on the Accelerate program, which gives startups mentoring, networking, free access to SendGrid's email platform and early-release products. He nurtured and expanded the program out of Europe into Africa, the Middle East and Latin America. He evangelized it to accelerators, managing directors, VC funds, coworking spaces and other ecosystem players, and helped bring in 50+ partners and 550+ startup accounts. He gave presentations in 20+ countries at conferences, CTO and developer meetups and workshops. He also worked as a technical resource, running onboarding and office hours so partners could integrate SendGrid into their stacks, and carried feedback from the field back to the product and developer-experience teams.

Want to talk it through? Email [email protected] or see the contact page.